Cheeky Coral Product Description Want the London look? Join the lipstick revolution! The Only 1 Lipstick combines the best of a high-impact lip colour with lush moisture, all-day comfort and staying power - all in one. Never compromise! The Only 1 Lipstick is Rimmel's first all-in-one lipstick to feature a non-drying formula that hugs lips with luminous, weightless colour. Gives you look that is vibrant, smooth and soft.